| We believe that effective communication
requires the use of multiple channels to ensure that our clients' messages
are heard in the midst of ever-growing information clutter and audience
fragmentation. The PBN Company has been in the forefront of companies
which harness information technology and the power of networks to facilitate
communications and enhance business practices.
To better connect our offices, we built an extensive
intranet that includes a proprietary instant messenger product. Secure
extranets enable us to collaborate more closely with our clients. Among
many other applications, we use video conferencing, satellite feeds, VOIP,
HTML e-mail campaigns, Web reputation monitoring, and an online database
of journalists and global decision-makers.
Having first deployed these tools internally, our IT and interactive
media specialists speak from experience when they advise clients on their
own technology issues. From designing corporate web sites to organizing
live satellite press conferences and online opinion research surveys,
The PBN Company leverages the full range of IT options.
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